DETAIL KOLEKSI

Peran teknologi digital dalam pengelolaan event: “pln corporate communication summit 2025” oleh PT PLN (persero)


Oleh : Virginia Sarce Runtukahu

Info Katalog

Status Posting : Published

Penerbit : FEB - Usakti

Kota Terbit : Jakarta

Tahun Terbit : 2025

Pembimbing 1 : Egabetha Amirah Yudhaputri

Subyek : Special events--Management - Digital technology

Kata Kunci : MICE, digital technology, talk show, event management, artificial intelligence (AI)


File Repositori
No. Nama File Hal. Link
1. 2025_LM_MJS_026132201012_Halaman-Judul.pdf 9
2. 2025_LM_MJS_026132201012_Surat-Pernyataan-Revisi-Terakhir.pdf 1
3. 2025_LM_MJS_026132201012_Surat-Hasil-Similaritas.pdf 1
4. 2025_LM_MJS_026132201012_Halaman-Pernyataan-Persetujuan-Publikasi-Tugas-Akhir-untuk-Kepentingan-Akademis.pdf 1
5. 2025_LM_MJS_026132201012_Lembar-Pengesahan.pdf 4
6. 2025_LM_MJS_026132201012_Pernyataan-Orisinalitas.pdf 1
7. 2025_LM_MJS_026132201012_Formulir-Persetujuan-Publikasi-Karya-Ilmiah.pdf 1
8. 2025_LM_MJS_026132201012_Bab-1.pdf 7
9. 2025_LM_MJS_026132201012_Bab-2.pdf 15
10. 2025_LM_MJS_026132201012_Bab-3.pdf 26
11. 2025_LM_MJS_026132201012_Bab-4.pdf 2
12. 2025_LM_MJS_026132201012_Daftar-Pustaka.pdf 2
13. 2025_LM_MJS_026132201012_Lampiran.pdf 12

L Laporan praktik kerja lapangan ini membahas tentang pemanfaatan teknologi digital dalam pengelolaan event talkshow pln corporate communication summit 2025 yang diselenggarakan oleh pt pln (persero) sebagai bagian dari upaya transformasi komunikasi korporat. kegiatan ini menjadi representasi nyata penerapan teknologi digital dalam industri mice (meetings, incentives, conventions, and exhibitions), dengan fokus pada integrasi teknologi di setiap tahapan penyelenggaraan acara, mulai dari pre-event, during event, hingga post-event. inovasi yang digunakan meliputi sistem registrasi digital berbasis qr code, distribusi undangan melalui email, penggunaan layar led resolusi tinggi untuk visualisasi konten, serta pemanfaatan artificial intelligence (ai) dalam desain materi promosi dan tampilan acara. selain itu, proses dokumentasi, hasil pelaksanaan, dan pelaporan dilakukan secara digital menggunakan platform cloud-based seperti google drive dan google docs, yang mendorong kolaborasi lintas divisi secara real-time. hasil pelaksanaan menunjukkan bahwa penerapan teknologi digital mampu meningkatkan efisiensi operasional, mempercepat alur kerja, meminimalisir kesalahan teknis, serta menciptakan pengalaman acara yang lebih profesional dan interaktif. dengan demikian, acara ini dapat dijadikan acuan dalam praktik manajemen event korporat berbasis digital yang efektif dan adaptif terhadap perkembangan zaman.

T This internship report discusses the utilization of digital technology in managing the talk show event pln corporate communication summit 2025, organized by pt pln (persero) as part of its corporate communication transformation initiative. this event serves as a tangible representation of digital technology implementation in the mice (meetings, incentives, conventions, and exhibitions) industry, with a focus on the integration of technology across all stages of event execution pre-event, during event, and post event. the innovations applied include a digital registration system using qr codes, distribution of invitations via email, the use of high-resolution led screens for content visualization, and the implementation of artificial intelligence (ai) in designing promotional materials and event visuals. additionally, the documentation process, event execution results, and reporting were conducted digitally through cloud-based platforms such as google drive and google docs, facilitating real-time collaboration across divisions. the implementation demonstrated that digital technology significantly improved operational efficiency, accelerated workflows, minimized technical errors, and enhanced the overall professionalism and interactivity of the event. therefore, this event can serve as a reference for effective and adaptive digital-based corporate event management in line with current technological developments.

Bagaimana Anda menilai Koleksi ini ?